Friday, 27 December 2013

THE SOCIAL MEDIA

In today's world, the social media can have a huge impact on people's; careers, relationships, and lives. It is so influential, and the majority of our world use it. Therefore, i chose to not only post my video to youtube but to also share it on twitter and facebook. (as shown below) 




To my surprise, as a result of this, those who featured in the music video unintentionally helped advertise the music video. They mainly did this through taking snapshots of themselves from the video and sharing these photos via instagram (a hugely successful photo sharing application- shown below) 


Wednesday, 25 December 2013

THE STORYBOARD

In order to carry out our filming as quickly and efficiently as possible, i drew a rough storyboard which depicted how each scene would look like as well as how the video will progress. The storyboard is shown below... 







I found the process of making a storyboard extremely useful as, during our hectic filming days, when we lost our place or forgot what to shoot, we could always relate back to these images which were not only recapping what we had initially intended to do but also inspiring us and stimulating further ideas.


Monday, 2 December 2013

THE MOOD BOARD

Before filming, I created a mood board of various ideas, messages or simply images that i would like to incorporate into the music video such as; happiness; love; sweetness; lollipops; joy; hope; etc. Here it is....


This was really useful as it helped to highlight the main themes that i wished to portray in the music video. Thus, when filming i focused more on the nuances of each shot and put more detail into each second of footage rather than putting all my focus into merely the image as a whole.